And amongst them, is the German Beer Purity Law – Reinheitsgebot, which orders beer to contain only four main ingredients – water, malt, hops and yeast.

This law was integrated by the Duke of Bavaria Wilhelm IV (1493-1550) in Ingolstadt and entered into force on April 23 (Catholic St. George’s Day), 1516. Its purpose was to better the quality of beer, which was an important product back then, mainly produced by monarchs. Except the mandatory 4 main ingredients to be used for producing beer, this law established rules for trade and pricing of the brew. And so, over time, this law became valid throughout the whole country of Germany.

Every brewery in Germany, which abides by the purity law, produces completely pure beer, without any additional ingredients other than the main four. Nowadays the use of preservatives in beer production is allowed by the EU, and breweries that abide by the purity law don’t support that.

Proudly, since 2016 (the 500th anniversary of the signing of Reinheitsgebot) our Hills Brewery that abides by the purity law has been established here in Bulgaria, in the outskirts of Plovdiv.

Hills beer has based its production on the purity law. Our Master Brewer is a Bavarian with more than 25 years of experience in the industry. Wolfgang Trautner creates the recipes of the five main Hills beers our Brewery offers, each being a classic brew – Pilsner, Rauch, Weiss, Bock. For our production Hills Brewery uses fresh water from the Rhodopes and selected high quality ingredients from Germany. The whole process is controlled by three Bulgarian technologists, who make sure everything is done according to the Reinheitsgebot law. Another key “ingredient” that contributes to the high quality of the beer is that the Brewery is built according to the highest European standards. The technical equipment is provided by Kaspar Schulz - a leader in the supply and installation of complex brewery equipment worldwide.

We can enjoy real beer in Bulgaria thanks to the enthusiasm and passion for it of the two owners of the company – two IT entrepreneurs from Plovdiv and Sofia. After a long live in Germany, they decided to take the Bavarian traditions with them in Bulgaria. Their goal is to attract the connoisseurs of craft beer and the people who would like to try the fresh taste of Bavarian quality, produced in Bulgaria.

Let’s support the Bulgarian quality production of craft beer, so we can continue to enjoy it as pure as it is for a long time ahead.

By purchasing a bottle, you enter the charity campaign for UMAHT Plovdiv, aiding the medical professionals and volunteers in the fight with Covid-19.

You can learn more about Hills beer products and initiatives here in the website.

Thanks, cheers, and please enjoy!

We continue our lives behind the walls of our homes, and we keep calm for the better and healthy times upfront. Our balconies or terrace have become oases, where fresh air and sunshine are touching us. And this is how it’s going to be until the end of the quarantine.

Well yeah… we really miss climbing the Plovdiv hills and enjoying the view of the Rhodopes from the lawns of the Brewery. And thus, accidentally we began our balcony life. We still manage to get by, sending each other photos of sunsets and sunrises, snapping the delicious looking meals we cooked and making online toasts, but no photos from the sofa and the bedroom – we keep those to ourselves :D! And so, our joy flies out from our balconies.

We are already very well acquainted with our new environment and it has already inspired us – we hope that it’d also inspire you. We present to you a photo contest, in which you could showcase your balcony life – prizes and surprises await!

What do you need to do?

1. You send us your best photo by April 30 at e-mail: hello@hills.beer
2. We will then post all received photos on our Facebook page. You will be able to vote for the photo you like the most by reacting to it on Facebook until May 10.

What are the prizes?

5 of you will be awarded every type of beer we offer, along with 2 fantastic glasses where you can pour our live beer. In addition to all the flavors we already offer, you will receive our exclusive limited edition brew, of which we will only produce 2000 bottles.

Another 5 of you will be invited on a tour and tasting at Hills Brewery, where you will be able to taste fine beer being at the source. You can bring up to 3 friends. The tour will be led by our brewing technologist. Our team will take care and surprise you on top of that.

The winners will be announced on May 11^th.
We expect your entries.
Cheers!

Photo Credit/Courtesy: Maya Marinova

Important! We support all craft manufacturers and quality products made in Bulgaria. We encourage you to promote them in your photos. #SupportLocal #madeinBulgaria #craftbeer #craftproducts

During the shutdown of all restaurants and premises Hills Beer will not stop its production. On the contrary, we have decided to donate 30% of the price of every Hills bottle to the Plovdiv University hospital. The bottling is carried out, as always, according to all standards of purity and sterility.

A starting sum of 5000lv will be donated to UMBAL-Plovdiv, with which the hospital has decided to buy protective clothing and supplies for the medical staff to use. The rest of the accumulated donations from direct customer sales will be given to the same hospital on a weekly basis.

Starting from March 31st everyone will be able to support the hospital by simply enjoying genuine beer, made with healthy ingredients and without any preservatives.

"Our goal is to remain real as people. Although not with much, we want to be helpful and empathetic. This will cost us a lot, but right now what is more important is protecting our well-being. Every dime is helpful. And I want to let the people who choose Hills beer to know that we do it for you!" – says one of the co-founders.

As of now, Hills Brewery is closed for visitors, but the bottling continues. Our team is carrying out free shipments in Sofia and Plovdiv.

You can find our products in Metro, Fantastico-Sofia, Lexy-Plovdiv or craft beer and products shops. For more information check our Facebook page @hillsbeer and for a full list of where you can buy Hills Beer, visit hills.beer/explorer.